10 Ways to Improve Email Open Rates

improve email open rates

I just finished reading “Top 10 Ways to Improve Email Open Rates” at Marketing Profs. (Click here to see the article). Most of the tips were smart email management: Keep the subject line under 50 characters and make one important … Continue reading

MailChimp Expert: How to Change Your Required Email Footer

mailchimp expert email service

Today a client asked me how to change the permission reminder, the “How the $#%^ did you get my email address?!?”, area of her footer. She didn’t like the verbiage that we had loaded when we set up her account and wanted to change it. The great thing about MailChimp is you can have a different disclaimer for each list you send to. If you attend an Expo and have people sign up for your mailing list, you can build a list and speak directly to their Expo experience. So here are the steps to change the permission reminder, laid out in order. Continue reading