Mailchimp Templates
This is a gallery of some of the mobile responsive Mailchimp templates I’ve built during the last 5 years. Click on the image to enlarge.
Read MoreThe Mailchimp Drag and Drop Template Maker vs. a Hand Coded Email Template
Every Mailchimp account needs a template to send out an email. What’s the best template? A Mailchimp drag and drop template or hand coded HTML template? Learn the differences in this article and decide which one you want to use.
Read MoreThe Case for Email Personalization
Can email personalization increase your email open and read rate? Personalized emails have an immediate familiarity that regular emails don’t have.
Read MoreHow to Keep Spam Email Addresses Off Your Email List
Has your email delivery rate plummeted? The reason may be that you have spam email addresses on your email list. In this article you’ll learn how to combat them before they join or remove them after they’ve subscribed.
Read MoreLight Mode vs. Dark Mode for Email Marketing
Do you use dark mode to save battery and save your eyes? Learn more about how dark mode for email marketing impacts email readers and your emails.
Read More2019 in Retrospect and This is 2020! (In Barbara Walters voice)
via GIPHY Is it just me, or do you hear it too? Everything time I hear someone say Happy 2020, I hear Barbara Walters saying, “This is 2020.” 🤣 I’m really looking forward to this year. I’m back in my home office and my schedule is my own again. I’m running the Carlsbad WordPress meetup and…
Read MoreHow to Create a Content Strategy for Email
Without a content strategy for email, the success of your campaign is based on luck. Developing a strategy will not only increase your results, but it also prevents futile effort and wasted monetary resources.
Read MoreThe Most Important Email: The Welcome Email
Wowing subscribers with your first email is especially important. Welcome emails are a great way to create a positive relationship with your subscribers.
Read MoreHow to Format a Blog Post for Easy Reading
Blogging is an essential part of marketing. In this article you’ll learn how to format a blog post for easy reading and make sure your blog is being read.
Read MoreHow to Re-engage Inactive Email Subscribers
You’ve put a lot of effort into building your email list, but now your open rate and responses have dropped. What do you do to re-engage inactive email subscribers?
Read MoreUse an Email Marketing Calendar to Increase Your Productivity
Do you use an email marketing calendar? 📅 You’ll clarify your goals and the steps you need to take to reach them when you plot out your content and email.
Read More