2019 in Retrospect and This is 2020! (In Barbara Walters voice)
via GIPHY Is it just me, or do you hear it too? Everything time I hear someone say Happy 2020, I hear Barbara Walters saying, “This is 2020.” ? I’m really looking forward to this year. I’m back in my home office and my schedule is my own again. I’m running the Carlsbad WordPress meetup and…
Read MoreHow to Create a Content Strategy for Email
Without a content strategy for email, the success of your campaign is based on luck. Developing a strategy will not only increase your results, but it also prevents futile effort and wasted monetary resources.
Read MoreThe Most Important Email: The Welcome Email
Wowing subscribers with your first email is especially important. Welcome emails are a great way to create a positive relationship with your subscribers.
Read MoreHow to Format a Blog Post for Easy Reading
Blogging is an essential part of marketing. In this article you’ll learn how to format a blog post for easy reading and make sure your blog is being read.
Read MoreHow to Re-engage Inactive Email Subscribers
You’ve put a lot of effort into building your email list, but now your open rate and responses have dropped. What do you do to re-engage inactive email subscribers?
Read MoreUse an Email Marketing Calendar to Increase Your Productivity
Do you use an email marketing calendar? ? You’ll clarify your goals and the steps you need to take to reach them when you plot out your content and email.
Read MoreHow to Contact MailChimp
Something wrong with your Mailchimp account? Learn how to contact Mailchimp directly and get a quick answer without paying for a Mailchimp account.
Read MoreCalifornia Consumer Privacy Act (CCPA): Is Your Website Ready?
The California Consumer Privacy Act (CCPA) will take effect on January 1, 2020 is your website compliant? Don’t jeopardize your business with noncompliance.
Read MoreHow to Get Readers to Open Your Email
Do people open your email? You work hard writing them and you don’t want them to go unread. Here are 5 tips to get your emails opened and read.
Read MoreGlossary of Email Marketing Terms
Are you confused by email marketing strategy and terms? Here is my Glossary of Email Marketing Terms with common email terms defined. Email marketing can be pretty intimidating. Don’t fret, because even us seasoned pros still learn new terms. I’m continually learning to keep up to date on terminology, legislation, trends, etc. Now that you…
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